Founded in 2010, Metro Bank has seen rapid growth in its 8 years of existence, gathering some 1.5m customers.
Young enough to be called a challenger yet using a business model more closely aligned with the high street banks of old, Metro Bank is in limbo between both camps in the great 'Challenger vs. Incumbent' debate.
"Prior to Metro, I was working at Lloyd's which was similar and different all at the same time," says Paul Riseborough, chief commercial officer of Metro Bank when he met bobsguide at Money20/20 in Amsterdam.
A difference of culture, of business models and of business value, in the podcast below Riseborough outlines what sets Metro Bank apart from both challenger and incumbent and how he thinks the future of the UK's banking market will play out.
Listen here or below (20 mins)