Active Data Visualization Driving Performance Management Needs

London, UK – September 7th, 2005 – Fractal Edge today announced the full release of Fractal:Intelligence 2.0, a powerful visualization application aimed at helping business professionals analyze and interact with large, complex and fast-moving performance data.

Fractal:Intelligence provides the user with a highly configurable and easy-to-navigate picture of their data in which outliers, anomalies and patterns become instantly recognizable and can be targeted in just one or two clicks. Using Fractal Edge’s patented circles-in-circles visualization and smooth navigation between multiple levels of information, users never lose concentration or focus as they analyze information. Fractal:Intelligence users have the confidence that crucial business decisions are being made based on accurately presented performance indicators.

G. Kelly O’Dea, Chairman of AllianceHPL Worldwide, a global strategic advice and solutions firm, states "The visual solutions provided by Fractal:Edge products represent a breakthrough in how corporations effectively manage the deluge of dynamic data in the fast changing world of the next economy – by making it actionable at a glance in every level of the organization."

Citigroup has incorporated Fractal Edge technology into its Best Execution Consulting Services, used by portfolio managers to measure and compare trade execution data. "New methods of trading require a level of abstraction from detail that spreadsheets cannot provide", said Stavros Kokkoris, head of client facing products at Citigroup Equities, speaking in an interview with the Financial Times.

Fractal:Intelligence 2.0, incorporating the 2nd generation of Fractal Map components, features improved data connectivity and additional user functionality, including comprehensive new 3D-rendered display options. The new release has already been deployed with risk managers, traders and asset managers in top tier investment banks and with managers of corporate performance at a range of blue chip clients in other sectors.

"We are excited that our clients and Solution Partners continue to find areas where Fractal Edge solutions significantly improve the way that staff, managers and executives view and analyze performance indicators for real-time decision making." said Richard Laughton, President & CEO of Fractal Edge.

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