Marketing / PR Insights

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Analysis of the deal: Axway’s acquisition of Syncplicity

8th March 2017

Company: bobsguide
Last month data management specialist Axway publicised its deal to acquire enterprise file sync and share (EFSS) solution specialist Syncplicity. Both sides of the deal sat down with bobsguide to explain why the deal was made now, and how the acquisition makes both companies stronger. Scott Hausman Executive Vice President, Corporate... read more
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BNP Paribas Fintech Development Director: “There is more to gain for both BNP Paribas and fintech start-ups through cooperation than competition”

1st March 2017

Company: bobsguide
Last month BNP Paribas announced that it was joining forces with Silicon Valley-based tech accelerator scheme Plug and Play to develop future fintech partners to assist with its €3bn digital transformation project. Laurent Herbillon, Director of Development & Cooperation for Start-ups, Fintechs & Insurtechs, spoke exclusively to... read more
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The missing MiFID II info: Costs and charges transparency definitions; your questions answered

24th February 2017

Company: targit GmbH
Hans van der Linde, targit GmbH Although the framework regarding the ex-ante and ex-post cost transparency seems to be well defined by ESMA in MiFID II, a number of questions remain unanswered and leave the directive open for misinterpretation, confusion and potential conflicts between customers and their financial institutions or brokers. In... read more
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Delivering affordable flood risk cover through the intermediated market

23rd February 2017

Company: SSP
Adrian Coupland, Managing Director, SSP The increased prevalence of flooding means it is no longer just a winter issue. Recent data on natural catastrophe losses from Munich Re showed floods accounted for 34% of overall losses last year, while the number of flood events in Europe requiring insurance payouts has more than doubled since 1980. ... read more
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Finovate Europe 2017 review part three: Why banks should be taking an offensive, rather than defensive, approach to PSD2 compliance – Interview with Token’s Mårten Nelson

22nd February 2017

Company: bobsguide
One of the most impressive companies presenting at this year’s Finovate Europe conference was Token, a software company offering a turnkey PSD2 compliance solution to European banks. Bobsguide sat down with Co-Founder and VP of Marketing Mårten Nelson to learn more about Token’s PSD2 compliance software, why banks are starting... read more
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Why banks have to implement Instant Payments

22nd February 2017

Company: TAS Group
Peter Caiazzi, Senior Vice President of Product Development, TAS Group Customer expectations are driving the instant payments demand, and technological advances are ready to meet them. So why do many banks seem reluctant in adopting Instant Payments? In assessing their readiness, banks are finding several hurdles including the inability of... read more
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MiFID II: Q1 2017 updates you need to know

21st February 2017

David Woolcock - Director of Business Consulting, Eurobase Banking Solutions The first month of 2017 started the countdown to the implementation of MiFID II and associated regulations. As the finer details emerge (including some Q&As from ESMA over the festive break around best execution and transaction reporting) we await publication... read more
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Attacking the abandonment issue: Why user experience is key to successful mobile apps in the digital sales process

21st February 2017

Company: Avoka
Don Bergal, CMO, Avoka  The past few years have seen retail banks start to successfully integrate digital into a continuous omnichannel experience for customers across marketing, selling, and delivery of their products. With the internet continuing to make inroads into almost every aspect of our daily lives, the need for this integration,... read more
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Who is the überbanked consumer? And how to compete for this new customer segment

20th February 2017

It is becoming easier and easier for consumers to assemble their own portfolio of banking services from multiple institutions and providers. How do you convince customers to remain loyal, and concentrate more of their profitable business with your financial institution? The average consumer is spoiled with choice when it comes to banking... read more
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The influencer interview: Jim Marous, publisher of the Digital Banking Report and co-publisher of The Financial Brand

20th February 2017

Company: bobsguide
Jim Marous is a regular keynote speaker with a wealth of experience in banking, financial services innovation and consumer trends. When he's not speaking at conferences, he regularly writes for the The Financial Brand, a media outlet and website for financial marketers and executives. He is also the owner and publisher of the Digital Banking... read more